Blog Archives

How much do you need to spend on marketing and sales to hit your targets?

Forecasting is a fun challenge. Its filled with assumptions, guesses, and statistics (lies?). But no one can deny the importance of forecasting in new product investment and sales planning. As a product manager, its one of the fundamental activities that

Posted in Product Management

FireEye and Mandiant

FireEye bought Mandiant for almost as much as Facebook bought Instagram for. I don’t know which part of that is sad yet. What I do know is that the deal is in a space I’ve been watching very closely (cyber

Posted in Equity Analysis, Product Management

New Product Development

We’ve been through the first four phases of your traditional new product development cycle over the last 6-9 months, which seems about right in terms of where we’d like to see the development and launch effort take us. The following

Posted in Product Management

Open Source Digital Forensics Software and Fraud Investigations

I recently recorded a trimmed down version of a presentation I gave in Prague a few months back for the LTEC 2013 conference. The focus of the presentation was on how open source digital forensics software and some trends in

Posted in Product Management

Autopsy 3 Presentation

Autopsy 3: Free Open Source End-to-End Windows-based Digital Forensics Platform from Jason Letourneau

Posted in Product Management

Internal Rate of Return for Business Case Development

The internal rate of return (or IRR) is a great metric for evaluating business cases and investment opportunities.  It’s related to the Net Present Value of expected cash flows for an investment in that its the discount rate at which

Tagged with: , , ,
Posted in Entrepreneurship, Product Management

Product Management and Agile Development

I think many times the role of product management within the Agile/SCRUM process can be somewhat vague, but mostly ends up being the product or business owner role (or both) in the process.  Generally speaking, most product managers handle one

Posted in Product Management, Software Development